The Incredible @RickiLake And Why Working Smart Matters

“If you want to leave your footprints on the sands of time, be sure you’re wearing work shoes.” – Unknown

This week, I had the pleasure of attending the premiere of More Business of Being Born, a fantastic documentary series about birthing options executive produced by Ricki Lake and Abby Epstein.  When I arrived at the premiere, Ricki was outside, smiling happily and shaking hands with attendees.

I remembered a tweet of hers from earlier in the day where she said she had been dancing for 4 or 5 hours and I was in awe of how hard this woman works. She and her dance partner, Derek Hough often receive the highest scores on Dancing with the Stars, which means they are dancing like crazy all day, for many days in a row.  On top of that, Ricki is raising 2 boys, promoting #MBOBB (More Business of Being Born) and getting ready to launch the new Ricki Lake Show.  This woman works HARD and because of this, she is amazing, inspiring… powerful!

Success doesn’t fall into your lap.  It is a choice.

As I sat in that movie theater watching #MBOBB, I was touched by the many stories of the birthing experiences that Melissa Joan Hart, Cindy Crawford, Alyson Hannigan, Christie Turlington, Gisele Bundchen, Alanis Morissette and a few others shared.  Birth is an experience like no other that involves an incredible amount of focus, love, power and strength.  At the same time, as I witnessed these amazing women, I couldn’t help but think about business in relation to the birthing process.

From the moment an entrepreneurial idea is conceived, it must be nurtured and cultivated and finally birthed into the world with thoughtful consideration.  We have many choices to birth our businesses and in this process, we can choose to educate and prepare ourselves or just go with the flow (or a combination of both).  In the end… some things are out of our control, but the ultimate outcome is a result of our hard work, focus and dedication, combined with some element of destiny.

Business is not easy and neither is child birth, but it is incredibly rewarding.  So, how do we stay focused on the mission at hand without getting sidetracked by things like morning sickness, an aching back, a social media troll, delays in production or legal challenges?

The key is to remember your WHY. Visualize what it will look and feel like to achieve your end goal. 

Do you want to raise a happy and healthy baby/business?  Is your goal to eventually sell your business, so it can grow into an even better and more powerful brand or do you want to sustain it indefinitely?  What do you plan to do when the business is sold?  Will you donate money to charity?  Will you send your children to college?  Will you relax in a tropical paradise with your significant other?  Will you write a book about it and keep on going?  What is your WHY?  Write it down, print it out, post it everywhere you will see and remember it every single day.

If we want to dance all day until we are bruised and bleeding, only to slip into a beautiful dress to promote our next baby…  while incubating another dream (like Ricki Lake), we have to be willing to go the distance.  We have to be willing to put up with the bumps and stumbles in order to make it to the rainbow and realize our dreams.  Success doesn’t just fall into our laps because if it did, we wouldn’t appreciate it.  We would simply take it for granted.  Even parents who adopt babies have to jump through hoops in order to hold that baby in their arms. Right?

So, now I want to ask you this… Are you doing everything you can to prepare yourself for success?  Do you know your why?  Do you have role models to follow (like Ricki Lake) who can inspire you to keep on going (with a smile on your face) when times get tough and days are long?  Are you so in touch with your dreams and your goals that even the “ring of fire” can’t keep you from pushing ahead?

Please share your thoughts in the comments below!

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  • http://www.brucesallan.com Bruce Sallan

    I have a great story about Ricki Lake and a video I filmed “back in the day” in which she made an appearance! You’ll have to FINALLY meet me IRL to hear it!

  • Judyfinelli09

    Hi Britt,
    This post resonates deeply. I’ve spent the past year and a 1/2 truly investigating how to turn my “Why” into something other than a pipe dream. I realize that all the obstacles I’ve endured since becoming a Mother have helped me to get closer to living my truth on a personal & professional level. Definitely ready to step into the ring of fire!

    Thank you for being an inspiration.

  • http://www.sexyfocusedambitious.com Lauryn Doll

    Great post. Ricki Lake is a cool chick. I met her once … visiting her show when it still existed. I’m not doing everything I can, but my problem is overloading myself with information as well as not being as detailed and methodical as I should be… working on it! 

    @dulcedelauryn 

  • http://twitter.com/Hospitalityfan Jim Traister

    What a great article…always appreciate the reminder that it takes hard work and there are “bumps/bruises” along the way…that is just the nature of achieving something big…it would be great to have this shared and demonstrated with each successive generation! Really enjoyed reading the above..thanks for sharing!

  • http://ideabloke.com/ ideabloke

    Although I’ve never experienced childbirth, I can certainly appreciate the analogy with birthing a business.  It’s hard!  Your point about really being in tune with your ‘why’ is really on point.  I mean, if you don’t really have a why to begin with, then why bother, right?

    Thanks for being a big part of the Friends of Ricki community.  Many in the community look up to you as a leader and inspiration.  Keep up the amazing work, Britt!